As a person with severe mold allergies, I live in a the South where the climate naturally breeds molds.We noticed a difference when we had our ducts cleaned.The company used a vacumn type system and covered all of our vents with plastic that was held up by the suction. We had no damage, no leaking dust/dirt back into the house and it took several hours. I think if you use a reputable company it makes the world of difference. Now we use better air filters and also have a UV light to prevent mold growth on ours system.We 'd do it again when the time comes. From your car's air filter to your dryer...anything works more efficiently when it is not filthy dirty.That's just common sense.
Air duct cleaning service providers may tell you that they need to apply chemical biocide to the inside of your ducts as a means to kill bacteria (germs) and fungi (mold) and prevent future biological growth. They may also propose the application of a "sealant" to prevent dust and dirt particles from being released into the air or to seal air leaks. You should fully understand the pros and cons of permitting application of chemical biocides or sealants. While the targeted use of chemical biocides and sealants may be appropriate under specific circumstances, research has not demonstrated their effectiveness in duct cleaning or their potential adverse health effects. No chemical biocides are currently registered by EPA for use in internally-insulated air duct systems (see Should chemical biocides be applied to the inside of air ducts?).
Two weeks go by and no phone call from HVAC Service regarding install date, or any update at all.  I call them to check in to see if they have put me on the schedule and when I can expect to have the AC installed.    You can tell by the discussion I had with the lady on the phone that they completely forgot about me and have not scheduled anything.  She says she needs to get in contact with the owner because she has no idea on the availability of the crane.  I was told that she would call me back by the end of the day with an update.  Surprise, surprise, no phone call.  
SEER is useful for comparing one model to another much in the same way that a car's calculate MPG is useful. It's not an accurate prediction of exactly how efficient the system is, but it can tell you which one is more efficient. Also, since SEER is based on a "cooling season", what region you live in will determine how long or short your cooling season is.
HVAC services is our go to contractor when it comes to our HVAC needs. Back in 2013, we were dealt some unforeseeable home projects, as our  HVAC was failing and needed to replace the whole system, e.g. Furnace, Blower, A/C, Condenser, Vents, etc... We reached out to a few HVAC companies (Contra Costa Heating and Air, EP builders, High Performance Heating and Air) so we could compare the bids for the job. We have had some issues with past contractors and after thoroughly screening a few of the above mentioned HVAC contractors, we awarded the bid to HVAC services because of their superior customer service and very reasonable pricing.
My father started in the business of home comfort back in 1968, an I around 1986. We still don't have a duct cleaning machine. I am sure there are always applications for all tools in this industry. However I missed where anyone talked about where dust even comes from..........We do not have these little dust machines sitting in a corner puffing out little clouds of dust....soooo where does it come from?
I agree that good filtration and a sealed system will prevent the need for duct cleaning. However, when we do get called it is because the duct work has reached a noticeable state of restriction or dust or the homeowner is hyper-sensitive to these pollutants in their home. Most of the time we find that no filter or a cheap (99 cent) filter is being used or they have serious duct leaks in the system. If you are hiring a cleaner make sure they are using professional cleaning equipment which will consist of a rotating brush system and a vacuum source. Be highly skeptical of the contractor with no branded system or the guy who shows up with just chimney brushes and a shop vac. He will not be able to reach around all the corners or all the runs in your system and he will be taking your money for a superficial cleaning at best. Only trust a company that offers VIDEO inspection and more importantly.... a contractor who repairs, installs and seals ducts if a problem is discovered or heaven forbid, created. Good luck and get your ducts sealed if you do have a leak! It is one of the greatest energy losses to a home other than being poorly insulated.

Do not hire duct cleaners who make sweeping claims about the health benefits of duct cleaning — such claims are unsubstantiated. Do not hire duct cleaners who recommend duct cleaning as a routine part of your heating and cooling system maintenance. You should also be wary of duct cleaners who claim to be certified by EPA. Note: EPA neither establishes duct cleaning standards nor certifies, endorses, or approves duct cleaning companies.
The original furnace was a coal fired “octopus” design which had no blower to circulate the air but relied upon warm air rising to distribute the heat. That also means that the system breathed air in from the basement and most of this type did not have a cold air return system. At some point (probably in the 1940’s) the system was upgraded to a forced air gas furnace. The upgrade included replacing the 12″ diameter air ducts exposed in the basement with 6″ ducts and a cold air return system of ducts from the two (only two) air returns on the first floor.
You should be aware that although a substance may look like mold, a positive determination of whether it is mold or not can be made only by an expert and may require laboratory analysis for final confirmation. For about $50, some microbiology laboratories can tell you whether a sample sent to them on a clear strip of sticky household tape is mold or simply a substance that resembles it.
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